Websites
Why Small Businesses Can No Longer Ignore Reddit (And How to Start)
Intro For years, digital marketing for small businesses meant a strict rotation of Facebook, Instagram, and LinkedIn. But as feeds get crowded and traditional ads face increasing consumer skepticism, smart business owners are looking elsewhere. Enter Reddit. Reddit has evolved into a massive, high-intent search engine and community hub where real people look for honest…
Read MoreBeyond SEO; Marketing Ideas to Increase Your Overall Digital Footprint
When it comes to building an online presence, search engine optimization is crucial—but it isn’t the only tool in your shed. To truly dominate your market, you need a holistic approach that connects your website, your social media, and your local community. Even if you have decided to forego heavy SEO work for the moment,…
Read MoreUltimate List of 37 Social Media Post Ideas & Tips
Posting Tips: Both Ahrefs and Semrush have free Blog Post TITLE Generators. Type in your working/tentative title and let them do the work of creating a title that will get more views! Always include hashtags – develop your own, and also use related tags. Always include at least one image for visual interest. Post consistently!…
Read MoreCarving a New Path in ‘Year One’: Fire, Focus, and …..Fresh Paint?
This is more of a personal story – nothing to do with building websites, or SEO, or Care Plans, lol. I hope you enjoy reading it – it’s a bit uplifting and we can all use some of that in life! We’re at Year 1 in the new 9-Year Cycle I’m no expert, but I…
Read MoreThe Experience Quotient: Using Your Unique Story to Win at Search
I spend a lot of my time learning new trends and best practices. This is one of the best I’ve come across, and wanted to share! Don’t forget to download my cheat sheet checklist! (download button is at the end) Feeling AI-exhausted? This is focused material! I try to spend some time in training hours…
Read MoreNew Beginnings in this year’s color
New Beginning in Color For 2026, the Pantone Color of the Year is “Cloud Dancer”. I’ve been following Pantone’s year colors for a couple of decades; ever since I was a sales rep for a company in the printing industry. Over the years of Pantone’s color choices, I really liked some, and some were ‘meh’.…
Read MoreThe Secret to Getting Your Website into ChatGPT Results
As it turns out, there really is a secret to helping get your website seen and included in the search results for ChatGPT. AI and SEO are changing how search works at a record-breaking pace. But there are action items you can do today! The Missing Link in ChatGPT Visibility: Bing Indexing I recently tunneled…
Read MoreSteps to Effective Digital Estate Planning (Especially your website!)
Disclaimer: Estate planning is a complicated area of law. My post is meant to give a general overview of DIGITAL estate planning simply to get the idea going, and hopefully give my clients some guidance. My post does not constitute legal advice; consult an attorney for advice about your particular situation. Most of us have…
Read MoreOpening the Digital Door for Everyone: Understanding Website Accessibility
Accessibility is important. I design all new websites with accessibility in mind. Starting in 2025, I plan to write a series of blog articles explaining the many facets of what accessibility entails. Today’s article is an introduction for the layman. Simply Put Imagine trying to read a book with blurry text, or listening to a…
Read MoreThe Evolution of SEO: Is It Transforming into AIO?
Are Google’s AI Overviews taking over SEO? Have you seen those Google AI Overviews when you search for something? (they show on all devices) The overviews appear on top, before any other search results. Here is an example. The thin red arrows point to the link icon that is the source of the data being…
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